Currently I am a graphic designer for Fleet Farm based out of Appleton, WI.

Milwaukee Deal Days is an event at Fleet Farm stores to promote sales and deals on Milwaukee Tool products. I was tasked with redesigning the artwork to be more bold and eye catching for our customers while still matching both Fleet Farm and Milwaukee brand standards.

This design needed to be resized in to digital ads, social posts, and in-store signage. This artwork also needed to be easily updated to be reused for future Milwaukee Deal Days events.